Social sharing is a huge element of content marketing. Achieving a high number of social shares is great for SEO, increases your credibility, and of course, improves your content's visibility.
While you don't have a whole lot of control over whether or not a piece of content goes viral, you do have control over your consistency and your content marketing mix. And let's face it: Some content formats are more shareable than others.
We teamed up with BuzzSumo to gather some information on the three most shared forms of content: "How To" posts, quizzes, and picture lists.
Here's why you should be leveraging these three content formats:
- "How To" posts are the most shared content format, achieving an average of 5,200 shares per post
- The average quiz is shared 1,900 times
- Picture lists frequently achieve over 100,000 shares
See the rest of the data in our infographic!
Embed this infographic on your blog:
<a href="http://bit.ly/1L7wH4y; target="_blank"><img src="sftp://email@example.com/marketing/3%20Types%20of%20Content%20That%20People%20Love%20to%20Share.jpg" alt="3 Types of Content That People Love to Share" /></a>
via Uberflip Blog